{"id":10156,"date":"2021-07-26T16:32:03","date_gmt":"2021-07-26T16:32:03","guid":{"rendered":"https:\/\/www.k3videoproduction.com\/?p=10156"},"modified":"2026-01-02T11:37:59","modified_gmt":"2026-01-02T11:37:59","slug":"best-commercial-photography-tips-chicago-video-production-company","status":"publish","type":"post","link":"https:\/\/www.k3videoproduction.com\/blog\/best-commercial-photography-tips-chicago-video-production-company\/","title":{"rendered":"Best Commercial Photography Tips by a Chicago Video Production Company"},"content":{"rendered":"\n<p>Nowadays, people believe paying for photographers is a thing of the past because of high-quality smartphone cameras. While photography has become more admired, demand has also risen for better quality photography &amp; for those who shoot professionally. Thus, Weddings, engagements, newborn photography, family lifestyle shoots, &amp; even military homecomings have breathed new life into the professional photography industry. If you are living in Chicago and want to explore your business in Real estate, then it is a must to hire a real estate photographer.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_75 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.k3videoproduction.com\/blog\/best-commercial-photography-tips-chicago-video-production-company\/#Skills_you_require_for_the_best_product_photography\" >Skills you require for the best product photography<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.k3videoproduction.com\/blog\/best-commercial-photography-tips-chicago-video-production-company\/#Usage_of_appropriate_lighting\" >Usage of appropriate lighting<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.k3videoproduction.com\/blog\/best-commercial-photography-tips-chicago-video-production-company\/#See_also_Latest_Tips_To_Look_Good_In_Headshot_Photography\" >See also&nbsp; Latest Tips To Look Good In Headshot Photography<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.k3videoproduction.com\/blog\/best-commercial-photography-tips-chicago-video-production-company\/#Assistance_of_tripod\" >Assistance of tripod<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.k3videoproduction.com\/blog\/best-commercial-photography-tips-chicago-video-production-company\/#Shoot_for_the_edit\" >Shoot for the edit<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.k3videoproduction.com\/blog\/best-commercial-photography-tips-chicago-video-production-company\/#Get_inspiration_from_brands_you_love\" >Get inspiration from brands you love<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.k3videoproduction.com\/blog\/best-commercial-photography-tips-chicago-video-production-company\/#Deep_understanding_of_the_rule_of_thirds\" >Deep understanding of the rule of thirds<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.k3videoproduction.com\/blog\/best-commercial-photography-tips-chicago-video-production-company\/#Frequently_Asked_Questions\" >Frequently Asked Questions<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.k3videoproduction.com\/blog\/best-commercial-photography-tips-chicago-video-production-company\/#What_are_the_essential_skills_for_effective_product_photography\" >What are the essential skills for effective product photography?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.k3videoproduction.com\/blog\/best-commercial-photography-tips-chicago-video-production-company\/#How_does_lighting_affect_product_photography\" >How does lighting affect product photography?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.k3videoproduction.com\/blog\/best-commercial-photography-tips-chicago-video-production-company\/#Why_is_using_a_tripod_important_in_product_photography\" >Why is using a tripod important in product photography?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.k3videoproduction.com\/blog\/best-commercial-photography-tips-chicago-video-production-company\/#What_does_%E2%80%9Cshooting_for_the_edit%E2%80%9D_mean_in_photography\" >What does &#8220;shooting for the edit&#8221; mean in photography?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"940\" height=\"788\" src=\"https:\/\/www.k3videoproduction.com\/wp-content\/uploads\/2021\/07\/Product-Photography.png\" alt=\"Product Photography\" class=\"wp-image-11608\" srcset=\"https:\/\/www.k3videoproduction.com\/wp-content\/uploads\/2021\/07\/Product-Photography.png 940w, https:\/\/www.k3videoproduction.com\/wp-content\/uploads\/2021\/07\/Product-Photography-300x251.png 300w, https:\/\/www.k3videoproduction.com\/wp-content\/uploads\/2021\/07\/Product-Photography-768x644.png 768w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>On the other hand, if you are running any other business, then you must hire Commercial photographers to have the ultimate Chicago product photography. Well, Photography can be an art, a relaxation, or a way of documenting your life.&nbsp;<\/p>\n\n\n\n<p>However, for some, photography is a career. Experienced photographers work in a diversity of fields, from advertising to journalism. They can also work separately, doing portraiture or creating and selling prints for display. In this blog, we will provide you with some important skills for the best product photography.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Skills_you_require_for_the_best_product_photography\"><\/span><strong>Skills you require for the best product photography<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Usage_of_appropriate_lighting\"><\/span><strong>Usage of appropriate lighting<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>The first thing to start with product photography is lighting. Without appropriate light, neither your product nor your background is going to come into view how it does to you in person. A white background without light doesn\u2019t become visible white in the photo; it looks grey.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"See_also_Latest_Tips_To_Look_Good_In_Headshot_Photography\"><\/span><strong>See also&nbsp; Latest Tips To Look Good In Headshot Photography<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Therefore, there are two choices for product photography lighting: studio lighting &amp; natural lighting. Thus, the product that you\u2019re capturing, the reason for the photo, &amp; the platform on which you\u2019re advertising it will assist you to choose which setup to go for. Secondly, natural lighting can work well for product photographs featuring appropriate for eating items, people, or clothing, &amp; these usual-looking photos can work well in social media contexts, like Instagram, Twitter, Facebook.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Assistance_of_tripod\"><\/span><strong>Assistance of tripod<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Secondly, tripods might sound like a nerdy, needless piece of technical equipment; however, they create a huge distinction in the clarity &amp; quality of your product photography. Also, they are not essentially expensive or tricky to use!<\/p>\n\n\n\n<p>Plus, Tripods are fundamentally standing that steady your camera from your shaky hand. And, using a tripod will ensure a reduction of a blur, which is significant if you would like your product photographs to look professional as well as high-quality.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Shoot_for_the_edit\"><\/span><strong>Shoot for the edit<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Next, have you ever remained up late, half-awake; to write a paper &amp; thought. After that, once the morning arrives, you have to start the entire assignment over, because your first outline is so casual that it\u2019s taking more time to edit than it would to just scrap it.<\/p>\n\n\n\n<p>Well, this is what happens to indolent photographers. So, if you believe you can throw together some sloppy product photographs &amp; work your magic on them in Photoshop, then think again. At the same time as photo editing is a skill that can create a considerable crash on the quality of a product photo. Plus, these edits can only go so far. Therefore, we like to think of editing as making small touch-ups to enhance an already beautiful piece of art. So, if you require changing the background or cropping something out, this is a difficulty.<\/p>\n\n\n\n<p>Whenever shooting your product photographs, at that time try to shoot for the edit. And, with this mindset, you\u2019ll shoot expressively that you arrange to do minimal editing that will just improve the photograph without entirely changing it. Well, this will create a far more desirable result.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Get_inspiration_from_brands_you_love\"><\/span><strong>Get inspiration from brands you love<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Moreover, it is always cooperative to look to others for inspiration. And, you likely previously have some brands in mind that you love. So, have a look at their product photography &amp; enquire yourself how an alike shot or technique could work for your products.<\/p>\n\n\n\n<p>To exemplify, thinking you\u2019re operating a local women\u2019s boutique. So, you can take a look at your favorite women\u2019s clothing brands on Instagram &amp; reproduce what you love about their product photos. Thus, the monochromatic color scheme &amp; simple background highlight the product \u2013 can you produce something similar with your products?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Deep_understanding_of_the_rule_of_thirds\"><\/span><strong>Deep understanding of the rule of thirds<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Further, photo classes and lots of art classes teach the rule of thirds because it is an influential tool. This rule teaches you to think about your canvas as nine equal segments. Also, the rule of thirds was calculated to assist artists in producing a stable composition in each piece.&nbsp;<\/p>\n\n\n\n<p>Plus, it\u2019s useful to decide where to place the focus of your piece, like your product. More importantly, your goal is to have your product situated along the lines, optimally at the point where two lines intersect.<\/p>\n\n\n\n<p>Therefore, if you know the third rule deeply, you can capture the ultimate product photography.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Frequently_Asked_Questions\"><\/span><strong>Frequently Asked Questions<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_are_the_essential_skills_for_effective_product_photography\"><\/span><strong>What are the essential skills for effective product photography?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Effective product photography requires several key skills, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Appropriate Lighting<\/strong>: Using either studio or natural lighting to ensure the product is well-lit and looks its best.<\/li>\n\n\n\n<li><strong>Tripod Use<\/strong>: Utilizing a tripod to stabilize the camera and avoid blurry images.<\/li>\n\n\n\n<li><strong>Shooting for the Edit<\/strong>: Taking high-quality initial shots to minimize the amount of post-processing needed.<\/li>\n\n\n\n<li><strong>Rule of Thirds<\/strong>: Applying this compositional rule to create balanced and visually appealing photos.<\/li>\n\n\n\n<li><strong>Inspiration from Brands<\/strong>: Learning from the photography techniques of successful brands to improve your own shots.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_does_lighting_affect_product_photography\"><\/span><strong>How does lighting affect product photography?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Lighting is crucial in product photography as it ensures that the product and background appear as intended. Proper lighting can highlight product details, colors, and textures, making the images more appealing and professional. Poor lighting can result in dull, unclear photos that do not accurately represent the product.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.k3videoproduction.com\/wp-content\/uploads\/2021\/07\/How-does-lighting-affect-product-photography-1024x683.png\" alt=\"How does lighting affect product photography\" class=\"wp-image-11606\" srcset=\"https:\/\/www.k3videoproduction.com\/wp-content\/uploads\/2021\/07\/How-does-lighting-affect-product-photography-1024x683.png 1024w, https:\/\/www.k3videoproduction.com\/wp-content\/uploads\/2021\/07\/How-does-lighting-affect-product-photography-300x200.png 300w, https:\/\/www.k3videoproduction.com\/wp-content\/uploads\/2021\/07\/How-does-lighting-affect-product-photography-768x512.png 768w, https:\/\/www.k3videoproduction.com\/wp-content\/uploads\/2021\/07\/How-does-lighting-affect-product-photography.png 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_is_using_a_tripod_important_in_product_photography\"><\/span><strong>Why is using a tripod important in product photography?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>A tripod stabilizes the camera, preventing motion blur and ensuring sharp, clear images. This is particularly important in product photography where detail and clarity are essential. Tripods are not only easy to use but also affordable, making them a valuable tool for achieving professional-quality photos.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.k3videoproduction.com\/wp-content\/uploads\/2021\/07\/Why-is-using-a-tripod-important-in-product-photography-1024x683.png\" alt=\"Why is using a tripod important in product photography\" class=\"wp-image-11607\" srcset=\"https:\/\/www.k3videoproduction.com\/wp-content\/uploads\/2021\/07\/Why-is-using-a-tripod-important-in-product-photography-1024x683.png 1024w, https:\/\/www.k3videoproduction.com\/wp-content\/uploads\/2021\/07\/Why-is-using-a-tripod-important-in-product-photography-300x200.png 300w, https:\/\/www.k3videoproduction.com\/wp-content\/uploads\/2021\/07\/Why-is-using-a-tripod-important-in-product-photography-768x512.png 768w, https:\/\/www.k3videoproduction.com\/wp-content\/uploads\/2021\/07\/Why-is-using-a-tripod-important-in-product-photography.png 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_does_%E2%80%9Cshooting_for_the_edit%E2%80%9D_mean_in_photography\"><\/span><strong>What does &#8220;shooting for the edit&#8221; mean in photography?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>&#8220;Shooting for the edit&#8221; means capturing high-quality images with minimal need for post-processing. This approach involves careful planning and attention to detail during the shoot, resulting in photos that require only minor touch-ups. This method saves time and ensures the final images look natural and professional.<\/p>\n\n\n\n<p>At <strong><a href=\"https:\/\/www.k3videoproduction.com\/\">K3 Video Production<\/a><\/strong>, we specialize in capturing stunning visuals that tell compelling brand stories. With a passion for creativity and excellence, our team shares expert tips and industry insights to help you expand your skills in commercial photography and elevate your visual content.<\/p>\n\n\n\n<p>For more updates, follow us on <strong><a href=\"https:\/\/www.instagram.com\/k3videoproduction\/\">Instagram<\/a><\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nowadays, people believe paying for photographers is a thing of the past because of high-quality smartphone cameras. While photography has become more admired, demand has also risen for better quality photography &amp; for those who shoot professionally. Thus, Weddings, engagements, newborn photography, family lifestyle shoots, &amp; even military homecomings have breathed new life into the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":11375,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[117,23],"tags":[43,94,93,97],"class_list":["post-10156","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-video-production-chicago","category-video-production-company","tag-chicago-video-production-company","tag-commercial-photographer","tag-product-photographer","tag-real-estate-photographer"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Chicago Video Production Company | Commercial Photography<\/title>\n<meta name=\"description\" content=\"Learn expert commercial photography tips from a Chicago Video Production 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